The room marketers need to be in. For Content. For Connections. For Community.
Thursday 6th November, ICC Belfast.
About The Event
A powerful space to step away from the chaos for one whole day
You’ll experience
● A room full of marketers who really get you.
● A stage full of sharp insights that fuel you.
● A head full of practical ideas to take with you.
Stop spinning plates and immerse yourself in a thriving community.
What people say about BMMU
THIS IS THE MOST VALIDATING, VALUABLE DAY OF MY WORKING YEAR
Liz Maguire, Littir Marketing Dublin
INCREDIBLE TO HAVE A WORLD CLASS EVENT LIKE THIS IN BELFAST
Rachel Leitch, The Mac
A SUPERB LINE UP OF SPEAKERS APPROACHING MARKETING FROM WEIRD AND WONDERFUL ANGLES. ONE OF THE BEST
Jason Purdy, Eyekiller Design Agency
Who Is In The Room
No matter where you market, in-house, agency, freelance and whatever your experience, this is your space to connect, learn and lead. From seasoned pros to aspiring newcomers we’ve got a place for you
200+
20+
Speakers
Attendees
Programme
Stories From Carlsberg & Adidas: How Three Northern Irish Women Pour Creative, Brand and PR excellence Into 2 Global Icons
What Marketers Can Learn From Hostage Negotiators
How To Win The War On Attention
Marketing Without The Sign Off-Building Stakeholder Relationships
Your Content Is Shit Let's Fix It
Stop Interrupting And Start Connecting- The Behaviour Shift Brands Need For Emotional Connection In A Digital World
The Dark Side Of Social Employee Advocacy
Employee Generated Content - Turning Team Members Into Brand Super Influencers
How To Love Your Job In Marketing Even When You Hate It
4 Ways Of Handling The 1500 Forms Of Stress In Marketing
Strategy Sessions
Purpose Fatigue
Mary’s Marketing Adventures
AI, Automation & Human Creativity - The New Power Trio
How To Rebrand Right
Building A Powerful Personal Brand
Note that Speakers may adjust their presentations to reflect industry changes or professional developments.
Speakers
Andi Jarvis
Founder and Strategy Director, Eximo Marketing
Caitriona Morgan
Ex Senior Brand Communications Manager, Adidas Women
Podcast Host, That’s What I Call Marketing
Conor Byrne
Dan Holt
Digital Strategist, Founder of Mary’s Marketing Adventures
Emma Davies
Founder and Fractional CMO, Advocitude, Co-Host Blame It on Marketing Podcast
Content Creator and Social Media Personality
Fabu-D ( AKA Black Paddy)
Karen Howley
AI Strategy, Training and Transformation Consultant
Lea Karam
Multi Award winning behavioural scientist, Founder Mindscope
Co-Founder and CEO, Needi
Louise Doyle
Lynsey Woods
Global Brand Director, Carlsberg Group
Global Brand Director, Carlsberg Group
Former Hostage Negotiator
Nigel Tabener
Paula Bloodworth
Chief Marketing/Strategy Officer at Idris Elba (IE7)
Rachel Fairley
Co Founder and Co-Author of Rebrand Right
Founder and Email Marketing Strategist
Rich Evans
Rita Cidre
Head of Academy, SEMRUSH
Robin Lynch
Head of Marketing Channels, JP Morgan Payments
Fractional CMO, Sudmante, Co Host Blame It On Marketing
Ruta Sudmantaite
Sarah Travers
Co-Founder, Bespoke Communications
Tina Calder
Comms Strategist & AI Evangelist
Award Winning Strategist, Agency Founder, Defiant
Will Poskett
New for this year
We’ve added a “Hit Pause” session midway through the day—giving you a chance to take a breather without cutting into your lunch break. Use the time to stretch your legs, catch up on emails, make a few calls, or simply check in with life and work.
Prefer to keep the momentum going?
We’ll also share optional online content during this break. And don’t worry—no one misses out. It’ll be sent to all attendees so you can watch it whenever it suits you.
We’re also introducing brand-new Off-Stage Sessions to extend your learning beyond the main event. You’ll receive exclusive content drops the day before and the day after the event—so the insights keep coming, even after the lights go down.
Off Stage Sessions
Get in the room -buy your tickets now
Knowledge and Learning Benefits
All Keynote Sessions with Industry Leaders
Engaging Panel Discussions with Marketing Pioneers
Exclusive Case Studies from Top Brands
On-Demand Access to Recorded Sessions
Networking and Connections
Access to the BMMUnity - a Private Community App To access additional online content and event updates
After-Event Social for More Connections – Join in with a game of Bullshit Marketing Bingo
Perks from Partners
Access to Sponsor Exhibits and Product Demos
Exclusive Discounts on Partner Products/Services
Social networking sessions throughout the day
Fabulous Food
Breakfast
Lunch
Morning and Afternoon Coffee and Treats
Wrap Up Drinks and Nibbles
Your ticket includes all access to
Need to get your boss on board?
Here's an email template to help secure your ticket.
Group Tickets?
Email for details treena@bmmubelfast.com
Event Partners
Chatloop
Chatloop is a social media platform founded by Andrew Barlow in April 2021. It aims to transform web browsing by enabling users to engage in real-time conversations directly on any website.
Ruthless Media
Ruth Young is a Chartered (CIM) digital marketing professional with over 20 years of experience working across public, private, and non-profit sectors.
Venue and Travel
ICC Belfast is located less than 10 mins walk from City Hall, Lanyon Place Train Station and Laganside Bus Centre
Car parking is available right next to the venue – APCOA parking
The venue is close to many hotels, restaurants and the best that Belfast has to offer
Welcome to The BMMUnity
Your exclusive online space for all things Big Marketing Meet-Up
Once you’ve secured your ticket, you’ll get access to the platform, where you’ll find:
BMMU Briefs
Short, punchy videos from this year’s speakers to get you event-ready
BMMU Rewind
A look back at standout content from last year’s event
BMMU Bulletin
the latest updates, news, and behind-the-scenes plans
BMMU Content Drops
Three bonus learning sessions released the day before, the day of, and the day after the event
Get ready to extend your BMMU experience before, during, and after the big day.
Photo Gallery
